The Business of Product: How to Think, Decide, and Lead with Conviction

A short, real-world guide for product leaders, operators, and founders who are ready to lead the business, not just the roadmap.

You don’t need a title to lead. But if you’re starting to think bigger about tradeoffs, strategy, the messy parts of execution that no one prepared you for, this book is for you.

What Makes This Book Different

Most leadership books are too polished, too theoretical, or written by people a few layers removed from the work. This one isn’t.

Written by a CPO-turned-COO who’s led teams at Zappos, Rent the Runway, Boxed, and now Spresso, this guide is packed with battle-tested lessons, sharp tools, and honest stories from the trenches.

It’s the kind of resource I wish I had when the job got bigger, and no one told me how to keep up.

What You’ll Learn

• How to make high-stakes decisions using both data and instinct
• Why financial fluency is a power move (and how to get there fast)
• What real leadership looks like behind the scenes (spoiler: it’s not just strategy decks)
• How to lead execution, scale, and stay focused without burning out

You’ll Get

• Instant PDF download (actionable, skimmable, zero fluff)
• 20+ reflection prompts + exercises to put ideas into practice
• A field guide to thinking like an exec—before anyone gives you the title

If you're stepping into more responsibility and want to lead with conviction, this is for you.

Refund Policy

Since this is a digital product you get immediate access to, I don’t offer automatic refunds.

That said, if something didn’t land or you genuinely didn’t find value, just reach out. I trust you.